COTTAGE BUSINESS AND ITS MOTIVATING FACTORS IN AWKA, ANAMBRA STATE NIGERIA

Abstract

The study investigated cottage business and its motivating factors in Awka Anambra state, Nigeria. Cottage industry is a household business that operates in the worker’s home and run by few people mostly family members. Participants used for this study were individuals in cottage businesses in Awka, Anambra State Nigeria. The instruments used for the study were a structured interview and secondary sources of data collection such as the media and journals. The theories reviewed were Maslow’s Hierarchy of Need and Resource Based View. The finding revealed that capital, modern technologies, experienced labour, exportation of products, having raw materials are necessary for improving cottage businesses in Awka, Anambra State, Nigeria. Recommendations were made for Government and Non-Government financial institutions to take necessary steps and provide flexible loan, and ensure uninterrupted financial support to investors in cottage industries in Anambra State. Also, cottage industry infrastructural enablers are needed in the State.