VISUAL POLLUTION IN THE NIGERIAN ENVIRONMENT: SOURCES AND PREVENTION

Abstract

Visual communication design plays a fundamental role in all aspects of education and information dissemination. Designing the city environment involves the process and the product of constructing, building and other physical structures. Visual pollution is a serious issue in our environment just like other aspects and can be prevented through the proper application of architectural graphics design resources. This study is a designer's didactic perception towards effective advertising employing graphics signs and symbols in preventing and reducing visual pollution in the environment. This research paper, therefore, addresses the sources and prevention of visual pollution in our environment. Sign and architectural Graphics are a new axiological (their value and their perception on the people), on the one hand, and one of their most obvious effects is sources, and prevention of visual pollution, which already starts to be in the attention of those who can counter it, on the other hand. This research on sign and architectural graphics, if properly implemented for advertising purposes can help reduce and prevent visual pollution. Visual pollution on humans can be manifested in two forms which are direct, the effects being psychological and physiological; - indirect, the effects being various, from road accidents caused by distraction.